Top 5 Health and Fitness Apps in Oceania: Q1 2023 Performance

In Q1 2023, the top 5 health and fitness apps in Oceania showcased diverse trends in weekly downloads, revenue, and active users. Here’s a detailed look at their performance:

MyFitnessPal: Calorie Counter demonstrated a robust revenue stream, peaking at around $172.6K in the week of February 6. Revenue saw fluctuations, ending the quarter at $114.5K. Downloads started strong with 14.2K in the first week of January, tapering off to 8.3K by the end of March. Active users peaked at nearly 496.8K in the second week of January and concluded the quarter with approximately 395.4K.

Flo Period & Pregnancy Tracker maintained a steady revenue, reaching $112.1K in mid-February. By the end of March, revenue dipped to about $77.5K. The app's downloads started at 14.2K in early January but decreased to 9.4K by the last week of March. Active users experienced minor fluctuations, ending the quarter at around 437K.

Calm saw its highest revenue in the first week of January at $94.5K, with a slight dip to $94.5K by the end of March. Downloads peaked at 10.6K in mid-March, concluding the quarter at 10.2K. Active users peaked early at 109.7K in the first week of January, ending the quarter with approximately 98.5K.

Strava: Run, Bike, Hike experienced a significant revenue peak of $116.4K in mid-March, closing the quarter at $99.3K. Downloads remained relatively steady, starting at 11.5K in early January and ending at 9.7K in late March. Active users peaked at 332.2K in the second week of January, finishing the quarter with around 287.5K.

Headspace: Sleep & Meditation had its highest revenue of $90.9K in mid-January, ending March at $69.1K. Downloads peaked at 7.1K in early January, dropping to 4.4K by the end of March. Active users remained stable, peaking at 61.8K in the first week of January and closing the quarter at 54.2K.

For more detailed insights on app performance, visit Sensor Tower.